John Tattam has gone from selling double glazing to providing a fast and reliable service as an Autosmart franchisee

18 June, 2018


John Tattam

As one of his company’s most senior and successful franchisees, John Tattam reckoned there wasn’t much he hadn’t tackled in the course of a 23-year career with vehicle cleaning product specialist Autosmart.

“We’ve done everything, from combine harvesters to pushbikes, as well as thousands of cars,” John says. “But cleaning up after hens was a new one on me.”

New challenge

Autosmart franchisee for Brighton and Hove, John was recently contacted by a poultry farmer on his patch who was having trouble keeping his hen houses clean.

“He had about X60,000 worth of free range hens, which came in at night and stood on plastic mesh,” John says.

“The owner had never found an efficient way of keeping it clean, so he asked if we could help. And we always like a new challenge.”

John put the problem to the experts who devise and constantly update the company’s 300 cleaning products, from hand care to paintwork reviver, that Autosmart produces in its own factory.

“They have come up with an oven cleaner-type product,” John says. “We have high hopes that it will do the job. I don’t think our boffins have been beaten by anything yet.”

John had spent eight years selling double glazing before deciding to look for a franchise and has no hesitation in telling us how much he disliked it.

“It was the horrible side of the sales business, but I suppose it was good training – if you can sell double glazing you can sell pretty well anything,” he says.

But John didn’t want to be pressured into buying a franchise: “I looked around at what was available and was in danger of being hassled into making a decision. Then I had a chat with some people from Autosmart and they were really relaxed and such a nice bunch – it was almost like a family. “I decided Autosmart was the franchise for me and I have never regretted the decision.”

Mobile showroom

John drives an Autosmart mobile showroom carrying a complete range of vehicle, janitorial and workshop cleaning products and a variety of accessories.

“I have a product for virtually every job and always look forward to talking over problems and fi nding a solution,” he says.

The distinctive, purpose built vehicles are laid out supermarket style.

“The customer comes on board, sees the full range of products, tries out the ones they’re interested in and takes immediate delivery,” John says. “I have always provided a fast and reliable service for my customers – which now total around 200 – and have developed a wide range of skills for cleaning anything, from boats to taxis – and now henhouses.

“I enjoy working with customers and the Autosmart range is so comprehensive that up to now I have been able to fi nd the right product for any need. I make regular visits to customers and the Autosmart customer service team is always there if I need any advice and guidance.” John’s business is largely with the car trade, plus a growing proportion of coaches and trucks, as well as engineering, marine, printing and farming customers.

“If anything needs cleaning, chances are we will have a product that will do it,” he says.

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